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What is the difference between the Internet of Things (IoT) and traditional machines?
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Traditional Beauty Devices

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  1. × Closed hardware: Fixed functions dependent on preset programs, making it difficult to upgrade for SPA centers or salons.
  2. × One-way operation: Users manually adjust treatment settings with no access to the device’s operation data.
  3. × No external connectivity: Operates independently and cannot be linked with other devices or services.
  4. × One-time hardware sales
  5. Example:
  6. × A traditional device supporting ultrasound + microcurrent + LED laser functions.

IoT Beauty Devices

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  1. Sensing + Connectivity + Computation: built-in sensors collect real-time device data and transmit it to a server; connects to the cloud via WiFi/Bluetooth.
  2. Remote interaction: supports APP remote control and firmware OTA upgrades.
  3. Multi-terminal synergy: interoperates with smart mirrors (visual inspection), body fat scales, and other devices to build a “full-scenario beauty care ecosystem.”
  4. Multi-device online management: role management, prepaid recharge, write-offs, order management, etc.
  5. Hardware leasing + seller-to-user transaction support services + consumables supply
  6. Example:
  7. Zenskin leases microcurrent + heating devices to salons, bundled with SaaS services; ongoing sales through project-based models.
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Why Use the Internet of Things (IoT)

  • Device Online Management

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    1. 1.User Role Management: Establishes hierarchical access permissions to ensure system security and compliant operations.
    2. 2.Prepaid Recharge: Enables users to pre-purchase service credits, boosting device usage and driving continuous engagement.
    3. 3.Checkout: Converts prepaid credits into actual services, ensuring accurate and consistent accounting.
    4. 4.Order Management: Enables full lifecycle tracking of transactions, supports financial reconciliation and user inquiries, and provides data analysis—such as daily recharge reports, rankings of popular services linked to the device ID, and user behavior insights (e.g., high-frequency usage periods).
  • Remote OTA (Over-the-Air) Software Upgrades

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    1. 1.Remote Defect Repair: Resolves software issues without needing to recall the device.
    2. 2.Feature Updates: Dynamically adds new functions to the device.
    3. 3.Cost Optimization: Reduces on-site maintenance labor costs, especially for widely distributed devices.
    4. 4.Enhanced User Experience: Enables silent upgrades without user intervention, avoiding manual updates.
  • Device Data Monitoring

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    1. 1.Real-Time Data Collection & Transmission: 1.Sensors and communication modules automatically gather device status (e.g., temperature, power, location) and operational data (e.g., user activity records).
    2. 2.Intelligent Analysis & Alerts: Analyzes data in real time or offline, detects anomalies, and triggers warnings or alerts as needed.
    3. 3.Visualization & Decision Support: Provides dashboards and reports to display data trends, supporting better operational decision-making.
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What Are the Benefits of Using the Internet of Things (IoT)

  • Profit Model Transformation

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    1. A shift from the traditional “hardware sales + training fees” to a more sustainable model of “device deposit + commission share + ongoing consumables repurchase.”

      1.Device Deposit Model: By charging a deposit for device use (for example, shared rental devices), you can lower the entry barrier for first-time users, secure long-term usage, and generate stable cash flow or financial returns through the deposit pool.
    2. 2.Transaction Commission Sharing: Earn service commissions in device usage scenarios (such as taking a 20% share of each service package when leasing a beauty device), or generate revenue through data value-added services (for example, providing device usage analysis reports).
    3. 3.Ongoing Profit from Consumables: Build stable income through recurring consumables purchases (such as skincare gels for beauty devices). Combine this with a subscription system (monthly delivery) to strengthen user stickiness.
  • Full Device Lifecycle Tracking

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    1. 1.Production and Supply Chain Management: Each device is bound to a unique ID (NFC/QR code) that users can scan to verify authenticity and prevent counterfeiting.
    2. 2.Usage Phase:

      A: Usage is tracked for frequency and duration (for example, light source aging data of a rejuvenation device), providing timely reminders for consumables or filter replacement.

      B: Personalized care plans or supporting skincare products can be recommended based on user skin data (collected through smart skin detectors) to encourage repeat purchases.

    3. 3.After-sales Service and Recycling:

      A: Remote diagnosis allows automatic log uploads when a device shows abnormal behavior, so technical support teams can quickly troubleshoot (such as addressing unstable energy output).

      B: Trade-in programs can evaluate a device’s residual value based on usage time and condition, encouraging upgrades and forming a closed-loop sales cycle.

  • Online Collection of User Feedback

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    1. Built-in feedback portals and cloud-based data analysis enable efficient user insight collection:

      1.Instant Satisfaction Ratings: Automatically push satisfaction ratings (1–5 stars) after each device use, and gather open-ended suggestions to respond to customer needs quickly.
    2. 2.Multi-Dimensional Data Analysis: Cross-analyze feedback with related data, such as device model and usage time, to identify common faults.
    3. 3.Closed-Loop Issue Resolution: 3.Emergency complaints automatically generate online work orders and are manually followed up within 48 hours, while frequent suggestions help drive continuous product improvements.
  • Improve Customer Loyalty

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    1. In the IoT beauty device sector, intermediaries (such as regional agents and beauty salon channels) play a key role in sales and service delivery. IoT technology combined with refined operations helps build strong, long-term partnerships:

      1.Empowering Intermediaries with Tools and Data:

      A: A digital management dashboard gives partners real-time data on device activations, consumable sales, and repurchase rates, supporting. precise operations through an exclusive app or web portal.

      B: Smart replenishment systems use historical sales data and inventory sensors to automatically generate restock suggestions, avoiding stockouts or excess inventory.

      C: Transparent commission settlements ensure that each device activation triggers an immediate commission payment to the intermediary, building trust.

    2. 2.Profit Binding:

      A: Intermediaries earn a higher share from selling consumables such as gel — for example, 30% on consumables compared to 10% on the device — which encourages long-term collaboration. precise operations through an exclusive app or web portal.

      B: Exclusive regional access to anonymized user data (such as consumption preferences) helps partners carry out precise local marketing.

    3. 3.Building Exit Barriers:

      A: Geo-fencing and remote lock controls prevent unauthorized cross-region device use, protecting agent interests. precise operations through an exclusive app or web portal.

      B: Only authorized intermediaries can provide services such as device calibration or warranty repairs, making it difficult for users to switch channels once they are familiar with the service process.

  • Advantages in After-sales Maintenance and Diagnosis

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    1. Switching from “passive repair” to proactive service, while empowering intermediaries, helps build a strong competitive moat:

      1.Remote Intelligent Diagnosis and Improved Efficiency:

      A: Devices are monitored in real time, with automated fault alerts reducing manual troubleshooting by up to 80%. precise operations through an exclusive app or web portal.

      B: Users can perform self-service repairs with remote technical guidance, resolving 70% of issues online.

    2. 2.Predictive Maintenance and Cost Reduction:

      A: Device data analysis provides early warnings for consumables replacement (such as RF head aging). precise operations through an exclusive app or web portal.

      B: Reduce unexpected breakdowns, lower after-sales costs by 30%, and extend device lifespan by 20%.

    3. 3.Closed-loop Service and Stronger User Stickiness:

      A: Transparent repair reporting, processing, and evaluation increase user recommendation scores (NPS) by 40%.

      B: E-warranties and automatic delivery of consumables promote repeat purchases and strengthen brand loyalty.

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Frequently Asked Questions (FAQs)

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1.What is the main value of IoT beauty devices compared to traditional ones?

They deliver ongoing software optimization, data-driven management, and new profit models, rather than relying solely on one-time hardware sales.

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2.Is remote upgrading of IoT devices secure?

Yes. All remote upgrades are conducted through encrypted channels with backend firmware signature verification to ensure data security and system stability.

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3.Can the device work offline? Does it always need to be connected to the internet?

When the device is connected to IoT, it must first log in to the backend for identity verification. Once authorized, it can operate offline for a single session. There are two ways to connect:

  1. Via WiFi to the IoT cloud
  2. Via the companion app’s Bluetooth BLE to the IoT cloud You can choose the setup that best suits your environment. (WiFi with higher bandwidth is recommended for optimal performance.)

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4.Will customer data be leaked?

No. All user data is anonymized and securely encrypted to comply with local data protection regulations.

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5.Are there any additional service fees later on?

Are there any additional service fees later on?

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6.Can IoT devices integrate with my existing systems?

No. Integration with other systems is not supported at this time.

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7.How are device issues diagnosed remotely?

The backend system retrieves real-time device data and logs, allowing engineers to locate and resolve issues remotely.

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8.Is remote control complicated?

Not at all. The companion app is intuitive and user-friendly, enabling you to adjust parameters and check device status anytime via your phone or PC.

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